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Beautiful and valuable jewels should become the pride and joy of their wearer. Jewellery is a unique and beautiful personal expression so let the pieces you invest in complement your style in a way that is consistent with your values. Wear what you love and be fearless about it. All emotionally significant jewellery, and for certain this includes gifts you give to yourself, should be worn with confidence. If it's a daywear item practicality may come into play to some extent but for evening and special occasion wear let your passions show. This is how you guarantee a lifetime of pleasure from your pieces and ensure they never sit abandoned in a box.
Different companies use the term in various ways. At DEEDEE, private jeweller is not merely a euphemism for small company open select hours by appointment. But, yes, we are small, by design. We are also fun, by design. Our boutique company prides itself on providing its clients with unequalled diamond, gem and jewellery expertise with discreet and unconditional personal service.

Our highly personal service will suit you perfectly if you wish to have a one-on-one relationship with your jeweller; if you value that one phone call or e-mail that answers your questions directly and honestly at all times - someone who will always be there to help you in your best interest, even when you're not sure exactly what you really need. We are here to help individuals, not the masses. Whether you need one perfect gift for yourself or a loved one, or wish to continue cultivating a personal jewellery collection from world-class individualized expert advice over the long term, we look forward to delighting you.
We welcome hearing from anyone interested in our services. If you have not been referred to us, you can connect with us by booking a complimentary consultation to discuss your needs.
Operating as a Private Jeweller allows DeeDee the freedom to give her own select clients what they need when they need it unencumbered by location, store hours and impersonal corporate policy. We pride ourselves on providing the same quality assurances but by focused world-class one-to-one expertise and exceptional personal service. Big corporate high jewellers produce what they want, we produce what you want; our bespoke service empowers you to create and acquire jewellery of a more personal expression.
Yes, with pleasure. All of our bridal jewellery is bespoke and will be custom made for you. This enables you to have exactly what you want the exact way you want it. And if you're not sure precisely what you want DeeDee will be happy to talk it through with you to discover the perfect ring. Your ring will be crafted in Toronto with incomparable attention to stone selection, materials and design giving you quality and style far superior to anything mass-produced.
Yes, we have international clients. Shipping can be discussed and arranged at the time of your consultation.
Yes, of course. We are widely sought for our expertise within the industry and by private individuals looking for absolute and uncompromised expertise with loose coloured diamonds, colourless diamonds and fine gemstones. You may learn more about sourcing fancy colour diamonds under services: Fancy Diamond Concierge.
Yes, we have been known to work magic and for most requests we can provide rush service; however, this service depends on the gemstones and design. Feel free to discuss your requirements.
We want to give you undivided attention and the opportunity to ask everything you need without ever feeling rushed. Appointment only service allows us this luxury.
Payment can be made by credit card, Paypal, bank eTransfer, or bank wire. Personal cheque or Bitcoin are also accepted with our prior approval. Please let us know if you require specific arrangements.